BDR-0009 – Marketplace Business Model¶

Type: Business Decision
Status: Accepted
Date: 2026-01-01
Owner: Dmitry
Related Areas: Business Model / Marketplace / Revenue Strategy

This decision document defines the high-level revenue models for ConnectSoft's marketplaces: Template/Agent marketplaces (developer-facing) and SaaS & vertical solution marketplace. It is written for executives, product managers, and stakeholders planning marketplace strategy.

Decision

Marketplace revenue models: (1) Template/Agent marketplaces: revenue share with contributors, subscription access, (2) SaaS & Solution marketplace: SaaS product listings, vertical solution bundles, commission-based. Both enable ecosystem growth and partner revenue.

Context¶

ConnectSoft is building multiple marketplaces (Template, Agent, SaaS & Solution) as part of Cycle 4 ecosystem expansion. We need to establish revenue models for these marketplaces to enable sustainable growth and partner participation.

The question: What revenue models should we use for Template/Agent marketplaces (developer-facing) and SaaS & vertical solution marketplace?

Decision¶

Marketplace revenue models:

Template/Agent Marketplaces (Developer-Facing):

Revenue Share - Revenue share with template/agent contributors (e.g., 70/30 split)
Subscription Access - Subscription tiers for marketplace access
Premium Listings - Premium listing options for featured templates/agents

SaaS & Solution Marketplace:

SaaS Product Listings - SaaS products listed on connectsoft.io with subscription billing
Vertical Solution Bundles - Vertical solution bundles with bundled pricing
Commission-Based - Commission on SaaS product subscriptions (if applicable)

Rationale¶

Revenue Share: Incentivizes partner contributions and ecosystem growth
Subscription Access: Provides recurring revenue and access control
SaaS Listings: Enables SaaS product discovery and subscription
Vertical Bundles: Creates value through bundled solutions
Commission Model: Aligns incentives for marketplace growth

Consequences¶

Positive Consequences¶

Enables partner revenue and ecosystem growth
Multiple revenue streams from marketplaces
Incentivizes partner contributions
Creates platform effects
Scalable business model

Negative Consequences¶

Revenue share reduces ConnectSoft revenue per transaction
Requires marketplace infrastructure and operations
Need critical mass for marketplace success
Complex revenue sharing and billing

Marketplace Types¶

Template Marketplace:

Developer-facing templates and recipes
Revenue share with template contributors
Subscription access for premium templates

Agent Marketplace:

AI agents and tools
Revenue share with agent contributors
Subscription access for premium agents