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Platform Prioritization Framework

This document defines the framework for prioritizing platform development as ConnectSoft expands from 4 to 100+ platforms. It is written for product managers, platform engineers, and stakeholders making platform development decisions.

The prioritization framework ensures that platform development resources are allocated to platforms that provide the greatest value to customers and business objectives.

Note

Prioritization is an ongoing process. Platforms are re-evaluated quarterly based on market feedback, customer demand, and business metrics.

Prioritization Overview

flowchart TD
    Input[Platform Candidates] --> Evaluate[Evaluate Against Criteria]
    Evaluate --> Score[Calculate Weighted Score]
    Score --> Tier{Assign Tier}
    Tier -->|Score ≥ 2.5| Tier1[Tier 1: High Priority]
    Tier -->|Score 2.0-2.4| Tier2[Tier 2: Medium Priority]
    Tier -->|Score < 2.0| Tier3[Tier 3: Lower Priority]
    Tier1 --> Review1[Quarterly Review]
    Tier2 --> Review2[Quarterly Review]
    Tier3 --> Review3[Quarterly Review]
    Review1 --> Adjust[Adjust Tiers]
    Review2 --> Adjust
    Review3 --> Adjust
    Adjust --> Evaluate
Hold "Alt" / "Option" to enable pan & zoom

Prioritization Criteria

mindmap
  root((Prioritization Criteria))
    Market Demand
      Customer Feedback
      Industry Trends
      Competitive Analysis
      Partner Requests
    Technical Feasibility
      Factory Templates
      Domain Complexity
      Integration Requirements
      Infrastructure Dependencies
    Revenue Potential
      Pricing Model
      Market Size
      Willingness to Pay
      Competitive Pricing
    Strategic Alignment
      Product Strategy
      Customer Segments
      Market Positioning
      Competitive Advantage
    Time to Market
      Development Time
      Template Availability
      Resource Requirements
      Dependencies
Hold "Alt" / "Option" to enable pan & zoom

Platforms are evaluated against five key criteria:

1. Market Demand

Indicators: - Customer feedback and requests - Industry trends and market research - Competitive analysis - Partner requests

Scoring: - High: Strong customer demand, clear market need, competitive pressure - Medium: Moderate demand, emerging market need - Low: Niche demand, limited market

2. Technical Feasibility

Indicators: - Availability of Factory templates - Complexity of domain logic - Integration requirements - Infrastructure dependencies

Scoring: - High: Can leverage existing templates, simple domain, minimal dependencies - Medium: Some template work needed, moderate complexity - Low: New templates required, complex domain, many dependencies

3. Revenue Potential

Indicators: - Pricing model viability - Market size - Customer willingness to pay - Competitive pricing

Scoring: - High: Clear pricing model, large market, high willingness to pay - Medium: Pricing model exists, moderate market size - Low: Unclear pricing, small market, low willingness to pay

4. Strategic Value

Indicators: - Completes platform ecosystem - Enables other platforms - Differentiates ConnectSoft - Supports key partnerships

Scoring: - High: Critical for ecosystem, enables multiple platforms, strong differentiator - Medium: Supports ecosystem, enables some platforms - Low: Standalone value, limited ecosystem impact

5. Development Complexity

Indicators: - Estimated development time - Resource requirements - Risk factors - Maintenance burden

Scoring: - High: Quick to build (< 1 month), low risk, low maintenance - Medium: Moderate time (1-3 months), some risk - Low: Long development (> 3 months), high risk, high maintenance

Tier Structure

Platforms are organized into three tiers based on prioritization scores:

Tier 1: High Priority (Next 10-15 Platforms)

Criteria: - High market demand - High technical feasibility - High revenue potential OR high strategic value - Low to medium development complexity

Characteristics: - Common across many SaaS applications - Quick to build (leverage existing patterns) - Clear revenue potential - High customer demand

Examples: - API Gateway Platform - Payment Processing Platform - Email Service Platform - Notification Platform - File Storage Platform - Workflow Engine Platform - CRM Platform - Subscription Management Platform - Message Queue Platform - Event Bus Platform - Rate Limiting Platform - Health Check Platform - Secrets Management Platform - Data Warehouse Platform - Business Intelligence Platform

Timeline: Months 4-6

Tier 2: Medium Priority (Next 20-30 Platforms)

Criteria: - Medium to high market demand - Medium to high technical feasibility - Medium revenue potential OR medium strategic value - Medium development complexity

Characteristics: - Good market demand - Moderate complexity - Clear use cases - Differentiates ConnectSoft

Examples: - Service Mesh Platform - ETL Pipeline Platform - Marketing Automation Platform - Customer Data Platform - Document Management Platform - Video Streaming Platform - A/B Testing Platform - Lead Management Platform - Learning Management Platform - E-Commerce Platform - And 20+ more platforms

Timeline: Months 7-18

Tier 3: Lower Priority (Remaining 60-70 Platforms)

Criteria: - Lower market demand OR - Lower technical feasibility OR - Lower revenue potential AND lower strategic value - Higher development complexity

Characteristics: - Niche markets - Vertical-specific - Lower demand - Can be built as needed

Examples: - Vertical-specific solutions (Healthcare, Finance, Education, etc.) - Specialized platforms - Niche use cases - Long-tail platforms

Timeline: Months 19-36

Prioritization Process

Quarterly Review

Process: 1. Collect Input - Customer feedback and requests - Market research - Competitive analysis - Partner feedback - Internal team input

  1. Evaluate Platforms
  2. Score each candidate platform against criteria
  3. Calculate weighted scores
  4. Rank platforms

  5. Assign Tiers

  6. Tier 1: Top 10-15 platforms
  7. Tier 2: Next 20-30 platforms
  8. Tier 3: Remaining platforms

  9. Review and Adjust

  10. Review tier assignments
  11. Adjust based on strategic priorities
  12. Finalize tier assignments

  13. Communicate

  14. Share prioritization with stakeholders
  15. Update roadmap
  16. Set expectations

Scoring Matrix

Criteria Weight High (3) Medium (2) Low (1)
Market Demand 25% Strong demand Moderate demand Niche demand
Technical Feasibility 20% Easy to build Moderate effort Complex
Revenue Potential 20% High revenue Medium revenue Low revenue
Strategic Value 20% Critical Important Nice to have
Development Complexity 15% Quick (< 1 month) Moderate (1-3 months) Long (> 3 months)

Total Score Calculation:

Total Score = (Market Demand × 0.25) + (Technical Feasibility × 0.20) + 
              (Revenue Potential × 0.20) + (Strategic Value × 0.20) + 
              (Development Complexity × 0.15)

Tier Assignment: - Tier 1: Score ≥ 2.5 - Tier 2: Score 2.0 - 2.4 - Tier 3: Score < 2.0

Category Considerations

Category Balance

Goal: Ensure representation across all 12 categories

Strategy: - Prioritize at least 1-2 platforms per category in Tier 1 - Ensure category coverage in Tier 2 - Complete category coverage in Tier 3

Category Dependencies

Infrastructure & Core Services: - Highest priority (foundational) - Enables all other categories - Build early in Tier 1

Security & Compliance: - High priority (required for enterprise) - Protects all platforms - Build early in Tier 1

Data & Analytics: - Medium-high priority - Consumes data from all categories - Build in Tier 1-2

Vertical-Specific: - Lower priority (niche) - Build based on customer demand - Primarily Tier 3

Platform Bundles

Bundle Considerations

When prioritizing, consider: - Starter Bundles - Essential platforms for new SaaS products - Category Bundles - Multiple platforms from same category - Industry Bundles - Platforms for specific industries

Strategy: - Prioritize platforms that enable bundles - Build complementary platforms together - Consider bundle pricing and positioning

Risk Mitigation

Market Risk

Mitigation: - Validate demand before building - Start with MVP, iterate based on feedback - Monitor competitive landscape

Technical Risk

Mitigation: - Leverage existing templates and patterns - Start with simpler platforms - Build reusable components

Resource Risk

Mitigation: - Prioritize based on ROI - Use Factory to accelerate development - Focus on high-impact platforms first

Success Metrics

Prioritization Effectiveness

Metrics: - Time to market for Tier 1 platforms - Customer adoption rates - Revenue per platform - Customer satisfaction scores

Tier Performance

Tier 1: - Target: 80%+ customer adoption - Target: High revenue contribution - Target: < 2 months to market

Tier 2: - Target: 50%+ customer adoption - Target: Medium revenue contribution - Target: < 4 months to market

Tier 3: - Target: 20%+ customer adoption - Target: Niche revenue contribution - Target: Build as needed

Review and Adjustment

Quarterly Reviews

Process: 1. Review platform performance 2. Collect customer feedback 3. Re-evaluate prioritization 4. Adjust tiers as needed 5. Update roadmap

Triggers for Re-prioritization

  • Significant market changes
  • New customer requirements
  • Competitive threats
  • Technical breakthroughs
  • Strategic shifts